Striking contrast and brightness. Immersive sound. This is the BRAVIA XR OLED XR-77A80K.

With exceptional colour, pure blacks for real-life depth and texture, and superior viewing angles, Sony OLED is simply stunning.

Every detail is enhanced on this 4K TV – even 2K and HD content is upscaled closer to 4K quality with our XR 4K Upscaling technology. The colours are truly spectacular, thanks to our widest ever colour palette with XR Triluminos Pro™.

For full sensory immersion, the screen is the speaker. Acoustic Surface Audio+™ combines three actuators, as well as twin subwoofers, for truly immersive audio that matches exactly what's on screen. All your entertainment will even be upscaled to 3D surround sound, without the need for additional speakers!

These incredible picture and sound technologies are wrapped up in our gorgeous Metal Flush Surface design with a multi-position stand designed to fit any space, including narrow furniture surfaces.

Perfect for PlayStation®5 and other consoles, gamers can gain the competitive edge with ultra-responsive, smooth gameplay, made possible by the Auto Low Latency Mode in HDMI 2.1, a Variable Refresh Rate (VRR), and more specialist gaming features.

From movies to concerts, you’ll always be getting the best view with our Ambient Optimisation technology automatically adjusting the picture and sound based on your environment.

Command your TV with your voice! Find new entertainment, control your other smart home devices, and more, with Voice Search! Access 700,000+ movies and TV episodes organised to suit your interests on this Google TV, and with BRAVIA CAM (sold separately), you can even enjoy Gesture Control and video chats with friends and family on the big screen!

Our exclusive streaming service, BRAVIA CORE, is included on the XR-77A80K, with hundreds of movies waiting for you.